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Digital Economy

Helping clients unlock the full potential of the digital economy through practical legal advice on data, privacy, IP and technology.

Digital Economy

With deep knowledge of privacy, data and IP laws we help clients maximise their digital opportunity while managing risks. From global tech transactions to digital infrastructure projects, our team is here to support your digital strategy — wherever you are on the journey.

Expertise

The digital economy is reshaping every industry. Whether you’re leveraging technology to streamline operations, using AI to enhance your efficiency and offering, or reaching new markets through digital variants of existing products – success depends on navigating complex legal, regulatory and commercial landscapes. As digital technologies evolve, so too do the regulatory and commercial frameworks that govern them.

Technology contracts are becoming increasingly complex as organisations grapple with sometimes competing international data protection regimes and data sharing rights. We can help you by creating data protection measures, assessing data protection compliance, and managing complex global data transfer issues.

We treat data as a strategic asset — helping you harness its power to drive business outcomes while safeguarding it from misuse, breach, or reputational harm.

Our AI practice focuses on practical, ethical, and scalable use of artificial intelligence.  We work with clients to utilise AI technologies in ways that enhance customer experience and create optimal outcomes.

Digital transformation touches every part of your organisation. That’s why our Digital Economy team works seamlessly with colleagues across IP, workplace relations, commercial contracting, disputes, and M&A to deliver truly integrated support.

Recent Posts

12 June 2025 - Knowledge

Privacy – it’s everyone’s business (and regulators think so too)

#Data & Privacy, #Digital Economy

Privacy is no longer just a compliance box. As regulators converge, a gap in your data defences could trigger multi-agency enforcement. This Privacy Awareness Week, we explain why privacy and cybersecurity is everyone’s business.