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Emily is a corporate and commercial lawyer with particular expertise in intellectual property and privacy issues. Emily assists a broad range of clients including those in the media and advertising industries.

Prior to joining Holding Redlich, Emily worked in-house as a lawyer in the FMCG and telecommunications industries and also in London and has a good understanding of how legal services can add value to a client’s business.


Media and Entertainment

Acting for advertising agencies and production companies including on agreements with key talent, client services agreements, trade promotions, the pre-vetting of advertising material (including copyright, Australian Consumer Law and defamation advice), and providing assistance and advice in relation to Advertising Standards Bureau complaints.


Acting for various clients in providing advice and corresponding with on clients behalf with various regulators including the ACMA, Privacy Commissioner, Telecommunications Ombudsman, the ACCC and Consumers Affairs Victoria.

Sports Law

Advising in relation to negotiation of Licence Agreements, Promotion Agreements and drafting and negotiating sponsorship arrangements with sportspersons and clubs as well as brand protection and privacy issues.


Advising various clients in relation to data breaches and privacy obligations, advising on overseas disclosure, handling of complaints made to the organisation or referred from Privacy Commissioner, drafting of privacy policies and processes tailored for the business.

Intellectual Property

Acting for various clients (both licensees and licensors) in relation to drafting and negotiation of licence agreements, advising on copyright ownership and exploitation, providing advice in relation to trade mark infringements and applications and brand protection strategies.

Commercial Agreements

Advising in relation to negotiation and drafting of various commercial contracts including Sponsorship Agreements, Services Agreements, Consortium Agreements, Referral Agreements.


02 July 2024 - Knowledge

When a staff update turns into a privacy breach

#Data & Privacy

A recent case where an employer updated staff on a fellow employee’s wellbeing serves as a reminder to take precautions before sharing personal information at work to avoid breaching privacy laws.

11 October 2023 - Knowledge

Meta slapped with $20M penalty for misleading consumers about use of personal activity data

#Data & Privacy, #Competition & Consumer Law

The outcome of the ACCC’s case against Meta is an important reminder to businesses collecting consumers’ data for commercial purposes to ensure that the claims they are making about the use of the data are true in every sense.

26 April 2023 - Knowledge

Legal tips for e-commerce businesses: When does a ’limited time offer’ become misleading? (Part 3)

#Competition & Consumer Law

In the final part of this series, we look at the risks associated with misleading limited time offers.

22 March 2023 - Knowledge

Legal tips for e-commerce businesses: When does a sale price become misleading? (Part 2)

#Competition & Consumer Law

In the second part of this series, we look at the risks associated with misleading sale pricing claims and emphasise the importance of retailers providing evidence that their two-price comparison advertising are genuine to avoid fines.

08 February 2023 - Knowledge

Legal tips for e-commerce businesses: Is a ‘lifetime warranty’ really for a lifetime? (Part 1)

#Competition & Consumer Law

In this series, we discuss three common tactics online businesses use to increase sales and when they might find themselves in breach of Australian consumer laws. This first article looks at risks associated with a ‘lifetime warranty’ claim on products.

14 December 2022 - Knowledge

When trouble calls: A wrap-up of telco regulatory action in 2022

#Technology, Media & Telecommunications

The ACMA and the ACCC have been very active in the telco space this year, pursuing a number of phone and internet providers on various issues. We summarise a selection of these in this wrap-up.

27 September 2022 - Knowledge

Optus: When does a data breach lead to a breach of law?

#Data & Privacy

The recent Optus cyberattack has not only raised questions about how long telcos should be required to store personal data, but also whether a data breach or hack may lead to a breach of the Privacy Act or other laws. In this article, we discuss some of the factors that may determine whether a data breach leads to a violation of privacy laws.