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Expertise

Rebecca is a registered Trade Mark Attorney who works with a diverse range of clients to protect their valuable brands. With 12 years of experience across a broad range of industries, markets and portfolios, Rebecca has extensive knowledge of the intricacies of trade mark protection and enforcement in a large number of countries worldwide.

Experience

Rebecca’s experience includes:

  • providing initial trade mark advice to businesses and individuals, including brand creation, availability searching, and protection strategy
  • preparing, filing and prosecuting national trade mark applications directly with IP Australia and the Intellectual Property Office of New Zealand (IPONZ), as well as Madrid Protocol international applications with the World Intellectual Property Organisation (WIPO);
  • working with a well-established network of trusted associate firms worldwide to protect and enforce trade marks in a large number of countries
  • overcoming objections raised during examination of trade mark applications, including filing written submissions, preparing evidence of trade mark use, and negotiating consent from third party trade mark owners
  • advising and assisting clients in brand enforcement, including preventing and resolving disputes and unauthorised third party trade mark use
  • negotiating and drafting trade mark co-existence agreements and assignments
  • prosecuting and defending trade mark opposition and non-use removal proceedings before IP Australia’s Hearings Office including preparing evidence and submissions
  • assisting with appeals of IP Australia Hearings Office decisions in the Federal Court
  • managing and maintaining large and diverse trade mark portfolios, including attending to trade mark renewals, declarations of use, and advising on maintaining protection validity
  • creating and maintaining ‘brand snapshots’ for clients including tailored trade mark portfolio overviews, gap analyses and mitigation of potential risks and vulnerabilities.

Membership

  • Registered Trade Mark Attorney (Trans-Tasman IP Attorneys Board)
  • Intellectual Property Society of Australia and New Zealand (IPSANZ)

Publications

01 July 2019 - Knowledge

Now live: New information security requirements and Board responsibility for financial services entities

#Corporate & Commercial Law, #Data & Privacy, #Competition & Consumer Law

Financial services in Australia are now subject to increased cyber-security and information security regulation.

26 June 2019 - Knowledge

Holding Redlich's expert guide to the new financial year

#Corporate & Commercial Law, #Competition & Consumer Law, #Workplace Relations & Safety, #Procurement, #Construction & Infrastructure, #Technology, Media & Telecommunications, #Superannuation, Funds Management & Financial Services

As the new financial year rapidly approaches, we outline the key changes that take effect from 1 July 2019 – as well as in the coming months - and discuss what you can do to best prepare for them.

13 June 2019 - In the News

Holding Redlich boosts tech practice with new partner

#Technology, Media & Telecommunications, #Corporate & Commercial Law

Holding Redlich has announced that Lisa Fitzgerald has joined its national technology, media, and communications practice.